Frame
Align on the decision, the users involved and what your current data can support.
Trust the signal
Measurement Foundation
A practical analytics specification for teams building or repairing onboarding measurement.
Discuss this engagementThe work
Evidence organised around action.
We define activation around your business model, create a clean event taxonomy and help your product and engineering teams implement reliable tracking.
What you receive
- 01Activation definition workshop
- 02Event taxonomy and naming rules
- 03Tracking specification
- 04QA and governance checklist
How we work together
Investigate
Validate measurement, examine behaviour and add journey context to the patterns.
Act
Review findings together and leave your team with ranked next steps and clear ownership.
Start with the question